Wednesday, January 7, 2009

Financial Theory and Corporate Policy or Global Business

Financial Theory and Corporate Policy

Author: Thomas E Copeland

A recognized classic, Financial Theory and Corporate Policy is thoroughly updated in this third edition. The authors provide a concise, unified treatment of finance, combining theory, empirical evidence, and applications. Recent major contributions in financial literature are discussed and all current literature is summarized. The book provides MBA and doctoral students with an excellent bridge to prevailing scholarship in finance.



Interesting textbook: Organizational Learning Capability or The OLeary Series

Global Business: 308 tips to take your company worldwide

Author: Robert H Scarlett

In today's world, more and more businesses are taking steps toward globalization, and companies must work to remain competitive. 'Global Business' will help every business professional understand how all the components fit together to create a truly global business.

This quick-reference guide organizes an avalanche of information into 308 easily understood concepts that address many important issues, including how to:

* determine your readiness for global expansion
* gain upper management commitment to your international plan
* import under customs laws
* recognize scams and fraudulent transactions
* introduce products into new markets
* select employees for overseas assignments
* manage international legal affairs
* improve distributor performance
* maintain a franchise relationship

Other subjects include tips on how to do business in various countries and how to deal with regulations and guidelines specific to each nation. 'Global Business' is a must-read for understanding the advantages and pitfalls of expanding a business to a worldwide level.



Table of Contents:
Overview1
Developing an International Plan22
Cross-Cultural Awareness29
Economic Integration43
Importing59
Exporting68
Transporting Goods Internationally83
Planning International Operations91
International Financial Management98
International Tax Planning128
Marketing and Sales135
International Human Resources148
Risk Management and Corporate Security169
International Legal Management173
Market Entry Strategies - Global Business without Leaving Home186
Market Entry Strategies - Direct Marketing from the Home Country196
Market Entry Strategies - Selling through International Agents and Distributors199
International Franchising223
Technology Licensing230
Determining what to License240
Managing Licensees247
Protecting Intellectual Property251
International Alliances: Non-Equity254
International Alliances: Equity257
Major Issues in Forming an IEJV264
Establishing Direct Operations Abroad270
Acquiring a Local Company286
Relationships with Subsidiaries291
Family Business Considerations298
Capitalizing on International Trends303
International Negotiations319
International Ethics328
References332
Index333

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