Sunday, December 21, 2008

Ethical Issues in Professional Life or Pocket Guide to Public Speaking

Ethical Issues in Professional Life

Author: Callahan

When (if ever) may a professional deceive a client for the client's own good? Under what conditions (if any) is whistle-blowing morally required? These are just some of the questions that scholars as diverse as Michael D. Bayles, Thomas Nagel, Sissela Bok, Jessica Mitford, and Peter A. French confront in this stimulating anthology. Organized around philosophical issues such as the moral foundations of professional ethics, models of the professional-client relationship, deception, informed consent, privacy and confidentiality, professional dissent, and professional virtue, the volume illuminates the complex ethical issues that arise in journalism, law, health care, counseling, education, engineering, business, politics, and social science research. A variety of pedagogic aids including clear introductions to and study questions for each set of readings, concrete cases designed to focus discussion, and an appendix on preparing cases and position papers, make the text invaluable for both students and teachers of professional ethics.



Interesting book: Practical Business Math Procedures or Economic Analysis of Property Rights

Pocket Guide to Public Speaking

Author: William Sanborn Pfeiffer

Pfeiffer's Pocket Guide to Public Speaking shows you how to prepare and deliver all types of oral presentations. By following its clear, practical guidelines, you will learn to:

  • Research your audience and topic
  • Organize informative, persuasive, and occasional speeches
  • Use graphics to enhance your presentation
  • Deliver the speech with enthusiasm and clarity
  • Overcome nervousness

This Pocket Guide applies to both academic and on-the-job situations. It shows you how to become a competent speaker—even a great one—by following the "3 P's" of oral communication:

Prepare carefully
Practice often
Perform with enthusiasm

You'll never need another book to help you with one of the most important parts of your job—public speaking.



Table of Contents:
Preface
Chapter 1Overview of Public Speaking1
SLMR ("slimmer") Speech Model2
Speaker3
Listener3
Message4
Response4
Speech Types: Based on Delivery Method5
Verbatim5
Memorized6
Extemporaneous6
Impromptu7
Speech Types: Based on Purpose7
Informative Speeches8
Persuasive Speeches8
Occasional Speeches9
Five Elements in the Speech Process10
Research10
Organization11
Text11
Graphics12
Delivery12
Chapter Summary13
Exercises13
Chapter 2Research15
Finding Information about the Audience16
Understanding the Audience Problem16
Sorting by Technical Level18
Sorting by Decision-Making Level19
Gauging the Audience20
Finding Information about the Topic22
Choosing a Topic22
Using Online Catalogs25
Using the Library26
Conducting Interviews28
Using Borrowed Information29
Avoiding Plagiarism30
Tracking Borrowed Material30
Chapter Summary34
Exercises35
Chapter 3Organization37
Background on the ABC Format38
Guidelines for the ABC Format41
Abstract Section41
Body Section45
Conclusion Section47
Outlines48
Reasons for Outlines48
Guidelines for Outlines49
Chapter Summary51
Exercises53
Chapter 4Text55
Definition56
Background on Definition56
Guidelines for Definition57
Description61
Background on Description61
Guidelines for Description61
Classification/Division63
Background on Classification/Division65
Guidelines for Classification/Division65
Guidelines for Division65
Comparison/Contrast66
Background on Comparison/Contrast66
Guidelines for Comparison/Contrast67
Argument69
Background on Argument69
Guidelines for Argument69
Chapter Summary72
Exercises72
Chapter 5Graphics75
General Guidelines for Speech Graphics76
Preparing Graphics76
Using Graphics78
Specific Guidelines for Eight Graphics79
Tables80
Pie Charts82
Bar Charts85
Line Charts89
Schedule Charts91
Flowcharts93
Organization Charts95
Technical Drawings95
Misuse of Graphics100
Description of the Graphics Problem100
Examples of Distorted Graphics100
Special Issues Related to PowerPoint102
Chapter Summary104
Exercises105
Chapter 6Delivery109
Final Preparations110
Options for Notes110
Options for Practice112
Giving the Speech113
Guidelines for Delivery113
Guidelines for the Question-and-Answer Period116
Dealing with Nervousness118
Reasons for Speaking Anxiety118
Zen and the Art of Reducing Anxiety119
Chapter Summary124
Exercises125
AppendixSample Speech127
Index139

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